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1、Practical ApplicationsAcademic and Business Presentations,2,Introduction,The Practical Application of Public Speaking Definition of a Presentation Appropriate Understandable Interesting,What is a Presentation?,A speech given for a particular purpose A speech whose purpose is to formally impart infor

2、mation,4,Academic Presentations,Research findings to Team leaders Colleagues peers,5,Examples of Business Presentations,Selling persuasion Induction new information Training structured for learning Inspirational motivational exciting Feasibility to help decisions Details explanations project standin

3、g,6,Meeting v Presentation,Group of people led by a chairperson Discussion Decision making process Attribution of actions,Led by one person: the presenter Given to one or more people To impart information For knowledge,7,Features of an Effective Presentation,Appropriate Understandable Interesting Al

4、l require preparation and rehearsal,8,Appropriate Presentations,KNOW YOUR AUDIENCE! Who are they? What do they already know? What do they want/need to know? Ensures content is suitable and focussed,9,Dont Tell Them -,what they know that it is raining about the traffic conditions that you are nervous

5、 about your personal problems,10,One Size Does Not Fit All!,A presentation written for a symposium to explain a business or product to clients is not suitable for a press conference. It has to be rewritten! Cutting and pasting is lazy! Scrolling to find what you need is not good!,11,The First Few Sl

6、ides of the Presentation to Clients,Well developed ideas clearly stating information Allows readers to understand every main point as each idea is developed further by the speaker (a lengthy speech),12,The First Few Slides of the Presentation to the Press,Agenda gives clear and memorable content Bit

7、e size pieces of information Easily digested Photographs of the team shows responsibility (a short speech),13,Appropriate Delivery,The presenter needs to know in advance Size of audience? Time allocated? Venue? Facilities?,14,Consider!,Appearance tidy and well groomed Language adapted to audience Pu

8、rpose if the speaker doesnt know how will the audience?,15,Delivery,dont stand in front of the screen so the audience can see the screen clearly never turn your back on the audience so as to see and be seen and heard speak up so as to be heard speak clearly and a little slower so as to be understood

9、 be bright so as to convince be professional so as to be believed!,16,Understandable Presentations,Topic and Purpose clear to all Follow the theme of the conference,17,Academic Presentations,Original ideas New angles Focus on detail - NOT generalisations,18,Poor Pronunciation?,Provide more headings

10、of details slides, flip charts, handouts (1 appropriate picture equals 1000 words) Ask someone else to deliver the paper Go to a speech coach!,19,Understandable Slides,Readable Not crowded maximum 7 lines Graphs not tables Headings only Fit for Purpose,20,Slide Warning!,Appropriate to audience and s

11、ituation! Can the system cope with complexity? Interesting but NOT a cartoon show!,21,Interesting Presentations,Audience Purpose Interest,22,Selected Slides from an In-house Marketing Presentation,Conference Theme: Eating the Big Fish Note: bright and breezy tone effective slides indicating topics c

12、overed consistency throughout of colours, theme, tone,23,Common Mistakes,Lack of audience awareness if they already know dont tell them, even if you have it prepared! Time mis-management your time is no more valuable than your audiences or another speakers Not sticking to the theme at conferences Us

13、ing old information,24,Warning!,“The audacity of a speaker who stands before his peers at an academic conference and tells them what they already know or what they can read in published material is unforgivable!” It insults the intelligence and disrespects the value of the audiences time.,25,Prepara

14、tion,Prepare : organise who, what, why? develop/clarify add interest,26,Ideas to Add Interest,One appropriate picture equals 1000 words! Quizzes : can help get the message across Games : to lighten a dull afternoon Theatre : can promote a product Questions : to involve the audience,27,Questions,The presenter is in charge! Prepare answers for questions “That is a really good point. Perhaps we could schedule a meeting later to discuss it further?” “This is very interesting but ca

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