新编跨文化交际英语教程——案例分析(主编：许力生)Word 打印版

1、.Unit 1Communication Across CulturesCase 1 (Page 23)This case took place in 3 cultures. There seemed to be problems in communicating with people of different cultures in spite of the efforts to achieve understnading.1）In Egypt as in many cultures, the human relationship is valued so highly that it i

2、s not expressed in an objective and impersonal way. While Americans certainly value human relationships, they are more likely to speak of them in less personal, more objective terms. In this case, Richards mistake might be that he choseto praise the food itself rather than the total evening, for whi

3、ch the food was simply the setting or excuse. For his host or hostess it was as if he had attended an art exhibit and complimented the artist by saying, “What beautiful frames your pictures are in!” 2）In Japan the situation may be more complicated. Japanese people value order and harmony among a gro

4、up, and that the group is valued more than any particular member. In contrast, Americans stress individuality and are apt to assert individual differences when they seem justifiably to be in conflict with the goals or values of the group. In this case, Richards mistake was making great efforts to de

5、fend himself even if the error is notintentiona. A simple apology and acceptance of the blame would have been appropriate3) When it comes to England, w expect fewer problems between Americans and Englishmen than between Americans and almost any other group. In this case we might look beyond the gest

6、ure of taking sugar or cream to the valuess expressed in this gesture: for Americans, “Help yourself”; for the English counterpart, “Be my guest.” American and English people equally enjoy entertaining and being entertained, but they differ in the value of the distinction. Typically, the ideal guest

7、 at an American party is obe who “makeshimself at home”. For the English host, such guest behavior is presumptuous or rude.Case 2 (Page 24)A common cultural misunderstanding in classes involvs conflicts between what is said to be direct communication style and indirect communication style. In Americ

8、an culture, people tend to say what is on their minds and mean what they say. Therefore, students in class are expected to ask questions when they need clarification. Mexican culture shares this preference of style with American culture in some situations, and thats why the students from Mexico read

9、ily adopted the techniques of asking questions in class.However, Korean people generally prefer indirect communication style, and therefore they tend not to say what is on their minds and to rely more on implications and inference, so as to be polite and repectful and avoid losing face through any i

10、mproper verbal behavior. As is mentioned in the case, to many Koreans, numerous questions would show a disrespect for the teacher, and would also reflect that the student has not studied hard enough.Case 3 (Page 24)The conflict here is a difference in cultural values and beliefs. In the beginning, M

11、ary didnt realize that her Dominican sister saw her as a member of the family, literally. In the Dominican view, family possessions are shared by everyone of the family. Luz was acting as most Dominican sisters woould do in borrowing without asking every time. Once Mary understood that there was a d

12、ifferent way of looking at this, she would become more accepting. However, she might still experience frustration when this happened again. She had to find ways to cope with her own emotional cultural reaction as well as her practical problem (the batteries running out).Case 4 (Page 25)It might be s

13、imply a question of different rhythms. Americans have one rhythm in their personal and family relations, in their friendliness and their charities. People from other cultures have different rhythms. The American rhythm is fast. It is characterized by a rapid acceptance of others. However, it is seld

14、om that Americans engage themselves entirely in a friendship. Their friendship are warm, but casual and specialized. For example, you have a neighbor who drops by in the morning for coffee. You see her frequently, but you never invite her for dinner-not because you dont think she could handle a fork

15、 and a knife, but because you have seen her that morning. Therefore, you reserve your more formal invitation to dinner for someone who lives in a more distant part of the city and whom you would not see unless you extended an invitation for a special occasion. Now, if the first friend moves away and

16、 the second one moves nearby, you are likely to reserve this-see the second friend in the mornings for informal coffee meetings, and invite the first one more formally to dinner.Americans are, in other words, guided very often by their own convenience. They tend to make friends rapidly, and they don

17、t feel like it necessary to go to a great amount of trouble to see friends often when it becomes inconvenient to do so, and usually no one is hurt. But in similar circumstances, people from many other cultures would be hurt very deeply.Unit 2Culture and CommunicationThe analysis of this case: (Page

18、38)The least three things among the following Tom did that were regarded to be impolite:b. Tom opens the gift as soon as he is presented with it.d. Tom does not make a second offer of drinks when they refuse the first.e. Tom talks about the cost of living in the U.S.A.f. Tom does not ask them to sta

19、y longer when they say they must be leaving.g. Tom does not go out to see them off. Case 5 (Page 60)Analysis: The Chinese guide should refuse the first offer because he is obeying the Chinese rules for communication. We Chinese are modest, polite and well-behaved. Maybe the guide is waiting for a se

20、cond or third offer of beer, but he doesnt know the reasons behind the rule in American culture that you do not push alcoholic beverages on anyone. A person may not drink for religious reasons, he may be a reformed alcoholic, or he may be allergic. Whatever the reason, you do not insist on offering

21、alcohol. So they politely never made a second offer of beer to the guide.Case 6 (Page 61)When a speaker says something to a hearer,there are at least three kinds of meanings involved: utterance meaning, the speakers meaning and the hearers meaning. In the dialogue, when Litz asked how long her mothe

22、r-in-law was going to stay, she meant that if she knew how long she was going to saty in Finland, she would be able to make proper arrangements for her, such as taking her out to some sightseeing. However, her mother-in-law took Litzs question to mean “Litz does not want me to saty for long”. From t

23、he Chinese point of view, it seems inappropriate for Litz to ask such a question just two days after her mother-in-laws arrival. If she has to ask the question, it would be better to ask some time later and she should not let her mother-in-law hear it. Case 7 (Page 62)Analysis: Keiko insists on givi

24、ng valuable gifts to her college friends, because in countries like Japan, exchanging gifts is a strongly rooted social tradition. Should you receive a gift, and dont have one to offer in return, you will probably create a crisis. If not as serious as a crisis, one who doesnt offer a gift in return

25、may be considered rude or impolite. Therefore, in Japan, gifts are a symbolic way to show the care, respect, gratitude and further friendship. Keikos college friends would rather round up some of the necessary items and they are willing to have her use them. They really expected nothing from her. Fo

26、r in America, people donate their used household items to church or to the community. They would never consider these old items as gifts to Keiko. So Keikos valuable gifts have made her American friends feel uncomfortableCase 8 (Page 62)When the Chinese girl Amy fell in love with an American boy at

27、that time, it seems that she preferred to celebrate Chritmas in the American way, for she wanted very much to appear the same as other American girls. She did not like to see her boyfriend disappointed at the “shabby” Chinese Christmas. Thats why she cried when she found out her parents had invited

28、the ministers family over for the Christmas Eve dinner. She thought the menu for the Chritmas meal created by her mother a strange one because there were no roast turkey and sweet potatoes but only Chinese food. How could she notice then the food chosen by her mother were all her favorites?From this

29、 case, we can find a lot of differences between the Chinese and Western cultures in what is appropriate food for a banquet, what are good table manners, and how one should behave to be hospitable. However, one should never feel shame just because ones culture is different from others. As Amys mother

30、 told her, you must be proud to be different, and your only shame is to have shame.Unit 3Cultural DiversityCase 7 (Page 76) l Between friends there is inevitably a kind of equality of give-and-take. But in different cultures, people view this differently. In Chinese culture, friendships develop slow

31、ly because they are built to last. We Chinese prefer the saying “A friend indeed is a friend in need.” And we never refuse the asking for help from a friend. We never forget the timely help by a friend when we are on the rocks. But In American culture, they view this in a different way. Once helped,

32、 they offer their help only once. Thats why Jackson said that Mr. Zhao was asking too much. In their view, friendships are based on common interests.1 Different Lands, Different Friendships (P 77)l French Friendshipsl German Friendshipsl English Friendshipsl Chinese Friendships (见补充材料）l American Fri

33、endships (见补充材料）补充案例 （American Friendship）Two mothers, Carmen and Judy, are talking to each other at a park while their children are playing together in the sand.Caemen: Hi, Judy. Judy: Hi, Carmen. How are you?Carmen: Fine. Im glad to see that our children like to play together. Judy: Yeah, me too.

34、I remember just a month ago they werent sharing their toys.Carmen: Now it looks like theyre enjoying each other. Judy: Finally! Maybe we could get together at each others houses sometime. Im sure the kids would enjoy that.Carmen: Sure. Thatd be nice. Judy: Well, lets do it soon.Carmen: O.K. (Judy an

35、d Carmen continue to talk while their children play.)Case Analysis Judy and Carmen are not real friends. They dont want to get together, really. They once met each other a month ago. Americans sometimes make general invitation like “Lets get together sometimes.” Often this is just a way to be friend

36、ly. It is not always a real invitation. If theyd like to set a specific (exact) time, that means a real offer.2 Family Structure (P83)l Chinese Familyl Filipinos Familyl Vietnamese Familyl Japanese Family (See Case 9 and Case 10)l Latin American FamilyCase 9 (Page 96)Traditional Japanese respect the

37、ir elders and feel a deep sense of duty toward them. The elders in traditional Japanese families are typically overpowered. So the grandfather seemed to be an absolute authority for the young chairman. In Japanese culture challenging or disagreeing with eilders opinions would be deemed as being disr

38、espectful. That is why the young chairman said nothing but just nodded and agreed with his grandfather. And it results in the Japanese companys withdrawal from the negotiations concerning a relationship with Phils company a week later.Case 10 (Page 97)In Japan, a company is very much like a big fami

39、ly, in which the manager will take care of the employees and the employees are expected to cevote themselves to the development of the company and, if it is necessary, to sacrifice their own interests for the interests of the company. But to the French, a company is just a loosely-knit social organization wherein individuals are supposed to take care of themselves and their families. And the family is the number one pr