世纪商务英语外贸函电教学大纲.doc

商务英语函电课程教学大纲 课时： 约54 适用专业：商务英语，国际商务，涉外文秘 一、 课程性质和任务 本课程为操作性很强的一门课程，是商务英语、国际贸易、涉外秘书等专业的一门专业必修课程。本课程以进出口贸易的磋商与履行程序为主线，重点介绍外贸英文书信的基本格式，写作的基本原则与要求，进出口贸易各环节函电磋商中常用的词汇、表达与句型。通过具体信例的讲解、大量的实训练习，使学生具备英文商业书信的阅读与书写能力，为从事对外贸易与国际商务工作打下基础。 二、 教学目的通过讲授使学生掌握英文商务书信的基本格式和基本要求，熟练掌握外贸各环节函电磋商中常用词汇、表达、句型的运用，具备英文商业书信的阅读与书写能力，为从事对外贸易与国际商务打下基础。 三、教学要求本课程的教学与考试都必须以本大纲为依据。理论教学注重学生对英文商业书信的写作原则、基本要求等的掌握；实际操作注重学生对常用词汇、表达和句型的运用以及阅读与写作技巧训练。课程考试既要检测理论掌握水平，也要衡量实际操作能力。四、教学重、难点重点是商业书信中的常用词汇、表达与句型以及阅读与写作技巧；难点是商业书信的阅读与写作技巧训练。五、教学时数及学时分配建议序序号章节教学内容学时分配备注理论实操合计1Unit 1Fundamentals of Modern Business Letter Writing4152Unit 2Establishing Business Relations1343Unit 3Inquiry 1344Unit 4Offer2355Unit 5Counter-offers1346Unit 6Acceptance and Confirmation 2357Unit 7Order and Contract2358Unit 8Payment and L/C 2469Unit 9Packing 13410Unit 10Shipment 13411Unit 11Insurance 13412Unit 12Complaint，Claim and Settlement134合计193554六、教学要求 章节教学要求重、难点Unit 1Fundamentals of Modern Business Letter WritingObjectives:Knowing the form of business letterKnowing the structure of business letterKnowing how to address envelopesTraining:Write letters in 4 formsArrange letter parts in proper structureAddress an envelopeOutcomes/assessment criteria: the students must be able toIdentify the difference between various letter formsArrange letter parts properlyAddress envelopes correctlywriting requirements and formats of business letterUnit 2 Establishing Business RelationsObjectives:Understanding basic requirements for letters of establishing business relationsFamiliar with common words and useful expressions used in establishing business relationsAcquiring skills in writing letters of establishing business relationsTraining:Reading and translating the example lettersTranslating useful sentences from Chinese to EnglishComposing a letter according to given messagesOutcomes/assessment criteria: the students must be able toUnderstand correctly the in-coming English lettersExpress themselves properly in EnglishWrite letters with appropriate content, structure, tone and correct grammar Writing skills and the usage of useful expressions and sentence patterns Unit 3InquiryObjectives:Understanding basic requirements for letters of inquiryFamiliar with common words and useful expressions used in inquiryAcquiring skills in writing letters of inquiryTraining:Reading and translating the example lettersTranslating useful sentences from Chinese to EnglishComposing a letter according to given messagesOutcomes/assessment criteria: the students must be able toUnderstand correctly the in-coming English lettersExpress themselves properly in EnglishWrite letters with appropriate content, structure, tone and correct grammar Writing skills and the usage of useful expressions and sentence patterns Unit 4OfferObjectives:Understanding basic requirements for letters of quotations and offersFamiliar with common words and useful expressions used in the letters of quotations and offersAcquiring skills in writing letters of quotations and offersTraining:Reading and translating the example lettersTranslating useful sentences from Chinese to EnglishComposing a letter according to given messagesOutcomes/assessment criteria: the students must be able toUnderstand correctly the in-coming English lettersExpress themselves properly in EnglishWrite letters with appropriate content, structure, tone and correct grammar Writing skills and the usage of useful expressions and sentence patterns Unit 5Counter-offersObjectives:Understanding basic requirements for letters of counter-offersFamiliar with common words and useful expressions used in counter-offer lettersAcquiring skills in writing letters of counter-offerTraining:Reading and translating the example lettersTranslating useful sentences from Chinese to EnglishComposing a letter according to given messagesOutcomes/assessment criteria: the students must be able toUnderstand correctly the in-coming English lettersExpress themselves properly in EnglishWrite letters with appropriate content, structure, tone and correct grammar Writing skills and the usage of useful expressions and sentence patterns Unit 6Acceptance and ConfirmationObjectives:Understanding basic requirements for letters of acceptance and ordersFamiliar with common words and useful expressions used in letters of acceptance and ordersAcquiring skills in writing letters of acceptance and ordersTraining:Reading and translating the example lettersTranslating useful sentences from Chinese to EnglishComposing a letter according to given messagesOutcomes/assessment criteria: the students must be able toUnderstand correctly the in-coming English lettersExpress themselves properly in EnglishWrite letters with appropriate content, structure, tone and correct grammar Writing skills and the usage of useful expressions and sentence patterns Unit 7Order and ContractObjectives:Understanding basic requirements for letters of paymentFamiliar with common words and useful expressions used in payment lettersAcquiring skills in writing letters of paymentTraining:Reading and translating the example lettersTranslating useful sentences from Chinese to EnglishComposing a letter according to given messagesOutcomes/assessment criteria: the students must be able toUnderstand correctly the in-coming English lettersExpress themselves properly in EnglishWrite letters with appropriate content, structure, tone and correct grammar Writing skills and the usage of useful expressions and sentence patterns Unit 8Payment and L/CObjectives:Understanding basic requirements for letters about L/CFamiliar with common words and useful expressions used in letters about L/CAcquiring skills in writing letters about L/CTraining:Reading and translating the example lettersTranslating useful sentences from Chinese to EnglishComposing a letter according to given messagesOutcomes/assessment criteria: the students must be able toUnderstand correctly the in-coming English lettersExpress themselves properly in EnglishWrite letters with appropriate content, structure, tone and correct grammar Writing skills and the usage of useful expressions and sentence patterns Unit 9PackingObjectives:Understanding basic requirements for letters of packing and shipmentFamiliar with common words and useful expressions used in letters of packing and shipmentAcquiring skills in writing letters of packing and shipmentTraining:Reading and translating the example lettersTranslating useful sentences from Chinese to EnglishComposing a letter according to given messagesOutcomes/assessment criteria: the students must be able toUnderstand correctly the in-coming English lettersExpress themselves properly in EnglishWrite letters with appropriate content, structure, tone and correct grammar Writing skills and the usage of useful expressions and sentence patterns Unit 10ShipmentObjectives:Understanding basic requirements for letters about insuranceFamiliar with common words and useful expressions used in insurance lettersAcquiring skills in writing letters about insuranceTraining:Reading and translating the example lettersTranslating useful sentences from Chinese to EnglishComposing a letter according to given messagesOutcomes/assessment criteria: the students must be able toUnderstand correctly the in-coming English lettersExpress themselves properly in EnglishWrite letters with appropriate content, structure, tone and correct grammar Writing skills and the usage of useful expressions and sentence patterns Unit 11InsuranceObjectives:Understanding basic requirements for letters of complaints and claimsFamiliar with common words and useful expressions used in letters of complaints and claimsAcquiring skills in writing letters of complaints and claimsTraining:Reading and translating the example lettersTranslating useful sentences from Chinese to EnglishComposing a letter according to given messagesOutcomes/assessment criteria: the students must be able toUnderstand correctly the in-coming English lettersExpress themselves properly in EnglishWrite letters with appropriate content, structure, tone and correct grammar Writing skills and the usage of useful expressions and sentence patterns Unit 12Complaint，Claim a